Brief:
The brief initially wanted us to develop ideas that will build an awareness and understanding of the Tuborg brand based on the theme, “Live unleashed”. The target audience was 18-24 year old adults, who are fun loving, spontaneous and love music.
Solution:
My idea was to design packaging suitable for taking to the music festival, Glastonbury. For the label and packaging, I took inspiration from live music and the whole festival experience. It features a map of the venue, indicating where the main stages, camp sites but also where the Tuborg bars are.
Iphone Application:
Advertisement:
No comments:
Post a Comment